Mon expérience

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Profoundry LtdJanuary 2014 - Présent

Consultant Responsibilities:* Digital Business Consultancy
* Digital Strategy & Planning
* Digital Training & Workshops
* Digital Audits, Reports & Reviews
* Social Media Advertising Setup
* Online PR & Outreach
* Digital Support Services
* Agency Support & White labelling

Owner Responsibilities:* Website Management, Business Development, Marketing, Administration & Sales
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Return On DigitalNovember 2013 - January 2014

Key Responsibilities:* Ensuring the resources of other teams or staff members are fully utilised
* Taking responsibility for leading and developing a team of Outreach Executives to implement campaigns * Leading the development of new content-based strategies to promote our clients online
* Leading team strategy meetings and outreach strategy meetings with clients.
* Providing thorough and insightful monthly client reports on the effectiveness of our campaigns
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Return On DigitalJanuary 2013 - November 2013

Key Responsibilities:* Managing a team of 4 multi discipline staff covering 30 clients across a B2B and B2C sectors. * Planning monthly and longer term digital marketing strategies
* Meeting clients and reporting back plans / results
* Creating proposals and pitching to potential clients
* Monitoring and analyzing  progress of client work and team motivations
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Return On DigitalJanuary 2012 - January 2013

Key Responsibilities:
* Assessing client websites and building recommendations
* Managing any SEO related development work
* Optimising on and offsite for various target terms
* Implementing creative link building campaigns
* Reporting on activity and KPI progress.
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JD Williams GroupJanuary 2011 - January 2012

Key Responsibilities:* Auditing the external digital agency's performance and activities.
* Building relationships with bloggers for social media and link building benefit.
* Managing the procurement of a Social Media Strategy supplier
* Advising Content, Design, I.T. and BA departments on SEO industry best practice
* Producing brief & detailed SEO and Social reports for board members and internal benchmarking
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I-COMJune 2009 - January 2011

Key Responsibilities:* Creation, formatting and optimisation of clients on-site content.
* Managing and planning future on-site content for clients
* University, charity, niche & premium directory link building
* Producing detailed and brief SEO reports for clients and internal benchmarking
* Social media account set up and management including Twitter, LinkedIn and Facebook.
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Mediavest –Year PlacementJune 2007 - July 2008

Key Responsibilities:* Delivering optimal results and expand the clients PPC campaigns on Google, Yahoo and MSN systems.
* Analysing the performance of different campaign elements and optimize to consistently improve results.
* Performing daily and weekly checks to monitor results and ensure campaigns run on target. * Writing and developing ad creative for client campaigns.
* Creating weekly client reports to communicate campaign results.

Mes compétences

Computer Tools

Microsoft Excel, Microsoft Word, Microsoft PowerPoint

Technologies

Drupal

Others

Marketing Strategy, Project Management, Social Ads, Team management, Twitter, Zendesk, Social Media, PPC, Google AdWords, Digital Marketing, Marketing and advertising

Web Analysis and Statistic

Google Ads, Facebook Ads Manager, Google Trends, Semrush, Google Analytics

Other

Keyword Planner, Website management, LinkedIn, Prezi, Digital - SEO & Outreach Team Leader, Benchmarking, Digital - Outreach Manager, Marketing Management, eMarketing, Consultant, SEO consultant, B2B marketing, Branding design, Owner, Screaming Frog, Sitecore, Digital Consultant, Project Management Software, Own Label, Digital - Digital Marketing Consultant, SEO & Social Media Executive, PPC Assistant, Microsoft Ad Excellence Member, Agency Support, BuzzSumo, Joomla!

Frameworks

WordPress, Magento

Mes études et formations

Bachelor of Arts, Marketing - University Of Huddersfield2005 - 2009