Gin J.

Marketing Specialist

115€
/jour
Freelancers
Intermediate
London, UNITED KINGDOM
Contactez-nous à propos de ce profil

Mon expérience

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Design Managers Assistant - FORMATION GROUP PLC01.07.2017 - Présent

•    Track and Monitor the QA procedures (design reviews carried out, environmental checklist and PDC completed, H&S information issued) and report back to the Project Director at agreed intervals
•    Record, monitor and coordinate design team actions in the delivery of multi-discipline design services
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Digital Marketing Specialist - Polar Marketing01.01.2018 - Présent

•    Managing and optimising several client Adwords accounts through keyword research and A/B split testing – reduced CPC, implemented proper account structure and increased relevant traffic
•    Designing innovative advertisements and analysing consumer behaviour patterns on social media – established agreements and business relationships with Instagram influence's
•    Executing lead capture and email marketing campaigns – increased traffic to customer offers and products
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PPC Specialist - Zoro UK01.08.2018 - Présent

Perform daily account management and of pay per click accounts on Google AdWords, Bing.
Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
Manage and maintain updates for large keyword lists.
Provide creative copy suggestions and graphical ad templates.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network in accordance with companies goals.
Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation.
Generate weekly and monthly company reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
Keep pace with search engine and PPC industry trends and developments.
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance companies goals.
Monitor and evaluate search results and search performance across the major search channels.
Communication to team and management on project development, timelines, and results.
Work closely with the other team members to meet internal goals.
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Certifications - -01.01.2019 - Présent

AdWords Fundamentals - Google
Bing Ads Accredited Professional - Microsoft
AdWords Mobile Certification - Google
Email Marketing Certified - Hubspot

Mes compétences

Multimedia

Adobe Illustrator, Adobe Photoshop, Adobe Creative Cloud

Others

SEO, PPC, Problem Solving, Social Media, Leadership, Marketing

Computer Tools

MS Office

Graphic

InDesign