Anna R C.

UI DESIGNER

619 dollar
Freelancer
12 ans
London, UNITED KINGDOM

Mon expérience

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Self-employedMarch 2010 - Présent

Since 2010 I've honed in my skills as a creative to help small businesses with their branding needs. My work includes: Digital Design (Web Design, Banner Ad display, Social Media Graphics, HTML, Wordpress Design, Copywriting/Copyediting, Photo Manipulation and Video) and Print Design (Book Design, Information Graphics, Corporate Collateral, Brand Collateral, Stationary and Billboards).

I am currently working on children book illustrations and my current passion projects include tshirt designs for MWBCR in addition to Hand Lettering and Calligraphy.

Technical Skills: Adobe Creative Suite, Adobe AfterEffects, Adobe Dreamweaver, HTML, UX Design, Digital Photography, Photo Manipulation, Copywriting/Copyediting, Branding, Print Production and Illustration.
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Quidlibet Research Inc. - Part-timeJanuary 2011 - Présent

As an Art Director, I architected the corporate website via freelance for a leading-edge enterprise offering strategic consulting services, growth campaigns, new product and service design, resource assessment and management, contract negotiation, cost management, and turnaround services for law firms.

Throughout the project, I also initiated and implemented new marketing campaigns to generate prospects and revenue growth. I spearheaded direct mail campaigns with captivating brochure design and copywriting skills. I also enhanced end-user navigation and usability of the website by editing design and content.
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Plumis Ltd. - Full-timeNovember 2017 - January 2019

As Marketing Manager for Plumis Ltd., I was in charge of in-house branding, and marketing ventures for this start-up that manufactures a residential fire sprinkler alternative in the UK market. Projects I completed included designing and coding a company signature, rebranding business cards and marketing collateral (business cards, brochures, flyers) in addition to designing material for PR events, including FIREX at London's EXCEL. In addition to my design and PR duties, I worked on the company's social media, writing content for posts, writing blogs and press releases for their latest products to share with industry magazines and websites.

Technical Skills: Google Analytics, SEO, Graphic Design, Public Relations, Adobe Creative Suite, Adobe Dreamweaver, HTML, Photo Manipulation, Copywriting/Copyediting, Art Direction, Branding and Illustration.
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The Great Escape/Chicago Home Fitness - Full-timeFebruary 2017 - November 2017

During my time as an in-house Graphic Designer at The Great Escape, I was able to work with their outsourced marketing team, in addition to company directors to improve overall branding and create a stronger online presence for their brick and mortar store. In doing so, I helped boost brand awareness, strengthen lead generation, and enhanced their online reputation by editing and optimizing website content and design. I also developed banner ads and headers to attract unique visitors. Additional projects included HTML email design, product photography and photo manipulation.

In addition to digital marketing, I was in charge of business-critical, in-store print material with innovation including product tags, pricing sheets, compelling brochures, store banners, and signage.

Technical Skills: Adobe InDesign, Photography, Web Design, Adobe Photoshop, HTML, Photo Manipulation, Color Theory, Copyediting
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Rocklin Irving Marketing Solutions - Full-timeJuly 2016 - January 2017

As part of the collaborate design team, I generated print collateral and digital marketing projects for a diversity of clients on behalf of a full-service, marketing communications agency with a specialization on automotive, retail, and direct response advertising. I produced print marketing materials including: posters/billboards, mailers, brochures, advertising for print media and flyers. In addition, I worked on multiple projects focused on digital design work. Projects I worked on included: digital banner graphics (including GIF and HTML animated artwork), social media graphics, email design, and video animation.

Technical Skills: Adobe Creative Suite, Adobe AfterEffects, Adobe Dreamweaver, HTML, Photo Manipulation, Copywriting/Copyediting, Branding and Illustration.
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WSI Simple ROI - Part-timeFebruary 2015 - July 2015

With WSI Marketing, I accomplished web design services for diverse clients of the world’s largest and most innovative digital marketing agency network. With excellent project management and expedient turnaround skills, I oversaw a comprehensive portfolio of client projects. I also created Adobe Business Catalyst and WordPress websites with precision and innovation, and I also edited HTML and CSS code for client websites. With all of my projects, I enhanced the online presence and market penetration for client companies with eye-catching graphics, popular social media marketing content, and brand campaign materials.
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Shiftgig - Full-timeDecember 2014 - February 2015

As the Digital Marketing Coordinator, I utilized an on-demand platform and cutting-edge technologies connecting businesses and contractors to obtain work opportunities. It was also important to me to provided unparalleled customer service via SalesForce to boost client satisfaction, retention, and loyalty.

I amplified brand awareness and service offerings by managing responsive email marketing campaigns with Ongage. Utilized Mailchimp and Send in Blue for email blasts. I took action to develop HTML-based email templates, ensuring brand continuity and messaging. Lastly, I capitalized on my copywriting and copyediting proficiencies in the process of authoring informative blogs to demonstrate the show company’s leading edge in the marketplace.
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CADA DESIGN GROUP - InternshipJune 2014 - August 2014

At CADA I worked with the Senior Graphic Designer and Creative Director to redesign the consultancy's website, in addition to gaining overall exposure to the design world at a top design firm in London, UK.

The majority of my time was spent doing extensive research, including Google Analytics and SEO standards of the industry. In addition I worked with Adobe Illustrator and Adobe Photoshop to create static wireframes and mockups of potential designs to to both my team and the overall CADA Design company, in order to get a better understanding of what they want, like and more importantly, what they need to bring CADA's interactive brand into the without losing CADA's unique identity.
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The Joffrey Ballet - InternshipAugust 2013 - November 2013

Updating content and reformatting design layouts for company marketing collateral, including: posters, ads, email eblasts, flyers, postcards/mailers, newsletters and fact corporate communication elements. In addition to working with inventory, copywriting and file organization.
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OneIMS - Integrated Marketing Solutions - FreelanceSeptember 2011 - August 2013

Writing SEO articles, website content and landing pages for company marketing sites. Also work on blog writing and copy editing for various projects.

Mes compétences

Web Design, UX, Typography, InDesign, Illustrator, Illustration, HTML, Graphic Design, Digital Marketing, Cost Control, Copywriting, Consulting, Branding, Advertising, Adobe Creative Suite