Stefanie B.

CONSULTANT

1464 dollar

Mon expérience

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SCHOLASTIC INC.January 2006 - January 2007

* Built online advertising program from scratch for Scholastic digital properties including sponsorships, advertorials and ad banner opportunities yielding $500,000 in incremental revenue in the first six months

* Increased advertising revenue by 16% by creating new ad inventory, optimizing existing inventory, and providing detailed campaign analysis recommendations

* Analyzed click and conversion data and created weekly reporting system for clear communication with management

* Supervised relationship with ad serving vendor team to manage ad inventory, placements, trafficking and reporting

Mes compétences

Spanish, Negotiation, Leadership, Customer relationship management, Consulting, Coaching