Top 3%
Laura V.

Product Owner

Externalisation nearshore
6 ans
Lyon, FRANCE
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Why I'm Top 3%

  • Superior technical and people skills
  • English language proficiency
  • 6 years of industry experience
  • Proficient with agile scrum methods
  • Familiar with security and data privacy
Learn how we hire

Mon expérience

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High Class Sports RetailerJune 2021 - Présent

Product Owner for a digital services platform dedicated to helping companies access world-class software engineering and product talent. 

Helping companies build and improve their digital products by working with international teams to discover, design and deliver the best products.

Discovery: 
  • Clarifying the expectations and understanding users' needs.
  • Building workshops to define the future of the client’s product.
  • Insuring facilitator role during workshops and challenge the product vision.
  • Conducting user interviews, user tests, benchmarks.

Strategy: 
  • Building and developing the product vision with the client.
  • Defining and following product KPIs.
  • Building a product roadmap.
  • Prioritizing the needs.
  • Settingup appropriate collaboration tools to drive the product.

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BNP ParibasSeptember 2020 - May 2021

Proxy Product Owner for a French international banking group.
  • Acquisition journey of the websites Cetelem.fr, Credit-Moderne.com, Cofinoga.fr (BtoC) and partners websites (BtoBtoC).
  • Collecting and analyzing business needs: assessing scope, resources, planning and budget.
  • Redaction of user stories for the developers (English-speaking team), maintenance of product specification.
  • Coordination of the development (sprint = 2 weeks) and tests (UAT, test automation, regression testing).
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BNP ParibasFebruary 2020 - August 2020

Product Owner.
  • Project management following SCRUM methodology.
  • Coordination of the sponsors and stakeholders needs (Digital Marketing team, Marketing team, Sales).
  • Coordination of the mockups design (UX agency and Internal UX team).
  • Conducting user tests.
  • Writing new features (EPIC) and user stories (US).
  • Prioritization of the developments (sprint planning).
  • User acceptance testing.
  • Redesigning project: internal web app for sales teams, advisors, investment specialists (sales enablement tool)
  • Upgrading project: administration web app for digital team and marketing team
  • Maintenance: analytics web app, chatbot, search engine (ELK), mobile apps.
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BNP ParibasAugust 2019 - January 2020

Product Owner.
  • E-health products management (mobile app for patients and web app for doctors).
  • Implementing scrum methodology (ceremonies, priority management, roadmap).
  • Managing product backlog, sprints planning, user-stories, testing.
  • Collecting users and beta-testers feedbacks (calls, field surveys).
  • UX research, mockup creation.
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BNP ParibasFebruary 2019 - July 2019

Growth Hacker / Wealth Management.
  • CRM: managing digital communication with clients (Emailing, Banners, Push notifications, Pop-in etc).
  • Acquisition: managing SEA campaigns (Google Ads).
  • Creation of UX designs to optimize the secure client area (Figma, Zeplin).
  • Web and mobile analytics following KPI (Adobe Analytics).
  • Contributing to the development of corporate projects:
  • Digital interface of financial managementadvisory for private bankers.
  • Digital interface for automation and monitoring customer events.
  • Contributing to the development of social selling by the private bankers (Linkedin).
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AccentureJanuary 2018 - July 2018

Digital Marketing Account Optimizer for a multinational professional services company that specializes in information technology services and consulting.
  • Serving as the primary point of contact between the client’s Account Managers, Technology Specialists and Enterprise Advertiser.
  • Working directly with the Account Managers of Google and proactively identify ROI and upsell/cross sell opportunities in their managed account portfolio.
  • Analyzing campaign performance and formulating optimization strategies for the French market.
  • Identifying ROI opportunities on client accounts.
  • Identifying upsell and cross sell opportunities on client accounts.
  • Identifying opportunities for process improvement.
  • Identifying and managing risks.
  • Presenting optimization proposals to Account Managers and clients.
  • Localization of online advertising campaigns.
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HubsideAugust 2017 - December 2017

Product Owner for a company that offers a wide range of new and refurbished multimedia products.
  • Building Personas, wireframes.
  • Organizing Agile ceremonies.
  • Managing Backlog.
  • Writing User-Stories.
  • Testing.

SKILLS
UX design
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ActualysSeptember 2016 - August 2017

Web Project Manager for a company that operates as a digital communication agency.
  • Management of various web projects in collaboration with the technical teams, the design team and the Project Manager.
  • Assessing scope, needs and constraints of projects.
  • Cost estimates.
  • Participation in the preparation of commercial proposals and sales presentations.
  • Project planning and coordination.
  • Designing wireframes and mockups.
  • User acceptance testing.

Clients: Honeywell, Monnaie de Paris, Le Monde, Timberland PRO, Elite Auto.
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EDFSeptember 2015 - August 2016

Internal Communications Officer for a company that supplies gas and electricity to homes and businesses in the UK.
  • Realization and publication of a monthly internal newspaper.
  • Investigation (taking picture during events, carryingout interviews) in order to write articles.
  • Following-up performance and synthesizing it.
  • Competitor monitoring and corporate news.
  • Creating and sending a bi-monthly newsletter.
  • Analyzing articles of the daily newspapers.
  • Identification of relevant articles.
  • Synthesizing and rewriting articles.
  • Creation of communication mediums for events (logo, poster, video).
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LuxgatewayApril 2014 - July 2014

Digital MarketingIntern for a company specialized in programming cross-platforms mobile applications.
  • Redesigned the website with WordPress: selection of relevant themes, updating the content (articles, images, languages).
  • Built and implemented the social media strategy: Benchmark and reflex around the choice of social media platforms and Community management (Twitter, LinkedIn, Video's).
  • Organization and participation at a press conference for the launch of a mobile apps.
  • Creation of the PowerPoint presentation, press release and other communications medium see less.

Mes études et formations

Master's Degree in Business Administration, E-business and Digital Marketing - Pôle Paris Alternance (PPA).2016 - 2017

Master's Degree in Marketing - University of Lorraine.2014 - 2016

Master's Degree in Marketing - Uniwersytet Warszawski.2015 - 2015

University Diploma in Business English Language - University of Lorraine.2013 - 2014

Bachelor's Degree in Management - University of Lorraine.2013 - 2014

Bachelor's Degree in Business - IUT of Metz.2011 - 2013